“Uncovering Your Story” is the theme of Christine K. Bailey’s MCE Lunch and Learn presentation at Copper Sky on Wednesday, Sept. 21, from noon to 1 pm.
Bailey’s workshop will teach business owners the six steps for writing and sharing your story, plus six ways business owners can actively share it with the right audiences to attract new customers, improve existing vendor relationships and build a better business.
Bailey, a published author and business growth strategist, specializes in harnessing the power of the written (and spoken) word to help CEOs, business owners and individuals effectively communicate with their stakeholders – employees, customers, investors and partners – to scale and grow their businesses.
“As both an author and business owner, Christine has a unique perspective,” said Dan Beach, executive director of MCE. “This allows her to cut to the chase and deliver the important message that will impact Maricopa business.”
As the owner of Christine K. Bailey & Associates she focuses on working with CEOs and business owners to clarify their business vision and lead their companies to improved performance and profitability. In her career, Christine has developed and led marketing and sales operations efforts for private equity and venture capital-backed organizations to help them effectively tell their stories to the right audiences to build and nurture multi-million dollar sales pipelines.
Today, she is serving as executive director building a business incubation and entrepreneurial development program for the City of Chandler – Chandler Innovations powered by NACET – and sharing its story across the Valley. An advocate for exploring life’s adventures and passionate about discovering the stories of her adopted home state of Arizona, she is also the author of travel books and articles, including the recently published 100 Things to Do in Phoenix Before You Die (Reedy Press, 2015). Her next book is due out late summer 2017.
The City of Maricopa is home to roughly 800 local businesses that are making a positive impact in the community. Each unique business contributes to Maricopa’s high quality of life and plays an important role in building a sustainable local economy. The valuable goods, services, and job opportunities you provide make Maricopa a better place to live, work and play. Together these businesses comprise the largest employer in Maricopa.
MCE is committed to providing assistance for small and medium business entrepreneurs as well as existing business owners to grow and flourish. In its mission to build strong local businesses, the Center offers business consulting, training and workshops, as well as small office space and a revolving loan fund through the City of Maricopa. The resources offered by MCE can help an entrepreneurial company to accelerate its growth towards success, be it small, medium or perhaps a prospective entrepreneur toying with the idea of a business plan.